"Winning - as slowly as possible"
Jack Brabham, AO, OBE
Three times Formula One Champion
We believe in one truth: that better results come from better strategy
We believe in one requirement: that better strategy depends on better information
Through this all things can be thought through and made better
For us and for our shareholders, we have a duty to do better
For our sake we should work smarter; not just harder
On the third day we should ask ourselves how we can serve our customers better, faster or cheaper than our competitors
They will come again and re-order, if we do that. The market speaks through market shares
We believe in the power of analysis and numbers, if they are translated into actions
Which speak through the profits
We believe in focussing on just those things we do best.
We acknowledge that shareholders require great efforts from us
We look for a sustainable, profitable future, and a comfortable retirement at the end